025 Emotional Intelligence for Sales Leadership
Presenter: Colleen Stanley
Date: Monday, March 9, 2020
Time: 1:00-4:30 pm
Level of Complexity: Intermediate
Course Description: It’s time for a new perspective in sales and sales leadership. Research from CSO Insights show that only slightly more than half of sales representatives (53%) are meeting or exceeding their quotas. And this is in spite of salespeople and sales managers having access to more information, education and sales enablement tools than ever before. Learn the strategies to improve your training and coaching skills by understanding and applying emotional intelligence in their sales leadership role.
- Discover the importance of hiring for Sales EQ to avoid culture misfits, turnover and missed sales forecasts
- Learn how improved stress management creates sales cultures of accountability and responsibility. Eliminate victim mentality
- Understand how to uncover invisible barriers holding salespeople back from success
- Improve empathy skills in order to provide coaching and training that can be heard and applied
- Develop emotion management skills and avoid the trigger-response-regret loop
Colleen is president and founder of SalesLeadership a sales development firm. She is the author of Emotional Intelligence For Sales Success, now published in six languages. Her newest book, Emotional Intelligence For Sales Leadership, will be published in May, 2020, by Harper Collins.
Emotional intelligence plays a vital role at every stage of the sales process. It’s easy to get defensive when prospects challenge you on price or to quickly cave and offer discounts in response to pressure. Those are examples of the fight-or-flight response--something salespeople learn to avoid when they build their emotional intelligence. Sales trainer and expert Colleen Stanley cites studies that show how emotional intelligence (EI) is a strong indicator of sales success--and offers tips on how you can sharpen your skills and expand your emotional toolkit. Increasing your emotional intelligence is a sure way to overcome tough selling encounters. In Emotional Intelligence for Sales Success, you’ll learn how to increase impulse control for better questioning and listening, which EI skills are related to likability and trust, how empathy leads to bigger sales conversations and more effective solutions, how emotional intelligence can improve prospecting efforts, which EI skills are most common among top sales producers, and much more. Customers can get product information and price comparisons online. The true differentiator between you and a bot is your ability to deftly solve problems and build relationships. From business development to closing the deal, emotional intelligence will drive your performance--and your success.